Zee Tv distributes sweets on the launch day of India's Best Dramebaaz
Zee TV launches a brand-new reality show ‘India’s Best Dramebaaz’ on 23 February 2013. It will put children in the age range of 5-12 years through a series of tasks and challenges that will groom them as actors and test their creativity, spontaneity and acting ability. On the occasion of its launch, the channel has planned an innovative BTL activity that will put a smile on the faces of people across Mumbai and Delhi. Zee TV will distribute mithai to the family, friends and relatives of all the new-born babies tumbling forth into the world on February 23, the launch day of ‘India’s Best Dramebaaz’.
This exercise will be carried out at the maternity wards across several municipal hospitals including the J. J. Hospital, Nair Hospital, George Hospital, Neerjaa Children’s Hospital, Cama Albless Hospital in Mumbai and the Bhagwan Mahavir Hospital, Sanjay Gandhi Memorial Hospital, Deen Dayal Upadhyaya Hospital and the ESI Hospital in Delhi. Also, on the launch day, Zee TV will have clowns and entertainers put a smile on every child’s face at many pediatrician’s clinics in Mumbai and Delhi.
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