On June 5, 2012, 6:39

'I Love Style', powered by KARMIK. KARMIK - the latest name to accessible designer-wear fashion is the most appropriate partner for the show, and together, the brands promise to offer a show that depicts style and panache!

At a press conference, held in C’est La Vie Lounge., Mumbai today the ‘Czarina of Indian Fashion’, Neeta Lulla, one of Bollywood’s most celebrated designers with the biggest and brightest star clientele, along with the latest celebrity bride, the vivacious and beautiful Genelia Deshmukh, shared insights of some of her famous bridal outfits, the intricacy that goes in to dressing up a bride, what fashion really means and what why she loves style!

I Love Style, the unique show on Indian television, takes all the style and fashion-conscious women through an intimate expedition of the latest in style, fashion, grooming and more. And taking its audiences through this journey will be mentors and fashion experts in the segment ‘KARMIK Stylicious’, this week, is Neeta Lulla who has dressed brides like Aishwarya Rai, Isha Koppikar, Genelia and also the soon to be bride Esha Deol. Neeta will share some invaluable tips from her everlasting classics be it wedding trousseaus, the cocktail dress or dressing up for the Red Carpet!

As the show progresses, it will feature biggest names in fashion from the KARMIK stable like Rohit Bal, Anamika Khanna, JJ, Valaya, Rocky S, Abraham & Thakore, Gaurav Gupta, Ranna Gill, Shantanu and Nikhil, Rina Dhaka, Kavita Bhartia.

The show is hosted by the model and anchor, Karishma Naina Sharma and is backed by veteran fashion guru, the Founder Editor of Harper’s Bazaar India, Sujata Assomull as the style expert on the show.  The show will also go on-ground with audience connect properties like ‘I Love Style Bazaars’ – where designers with quirky styles will be invited to showcase their collection; and ‘I Love Style Parties’, where a selected few can party with the crème de la crème of the city. Ensuring connect on social media, BIG CBS LOVE and KARMIK will also launch a hunt for their stylish ‘KARMIK DIVA’.

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